On prime of showcasing luxury shoes and make-up, Yves Saint Laurent is searching to show NFT and metaverse initiatives this 12 months
Yves Saint Laurent (YSL) filed a trademark software with the United States Patent and Trademark Office (USPTO) on January 12, 2023, for its title and logo to enter the metaverse and NFT area.
- Yves Saint Laurent intends to offer digital goods in the metaverse and other digital environments through NFTs.
- The French luxury trend retailer also programs to develop a digital shop on-chain.
Yves Saint Laurent’s World wide web3 Showroom
Yves Saint Laurent is starting off the new 12 months suitable, focusing on innovation by filing a trademark application to the USPTO. One that focuses on the elegance of Net3—and, of study course, its clients.
YSL will shortly provide virtual makeup, skincare, perfumery, and hair care products. All goods will be available for use in the metaverse and other digital environments.
As a consequence, the manufacturer will build downloadable multimedia information through NFTs. These electronic property will consist of illustrations, text, music, and video clips that open the doorways to this sort of digital merchandise.
Yet another strategy involves opening its on the net sales providers to provide these digital products on the blockchain.
As other luxury fashion makes, like Prada, Diesel, and Lacoste, be a part of Website3, its no question Saint Laurent also would like to shine on-chain.
This trademark application is but an additional instance of the importance of significant models delving into Internet3 innovation to keep ahead of time.
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